There are several factors to consider when building a website for your business. An easy to use navigation bar, a mobile friendly page, and useful contact information are some of the basics when building your presence online, but will your audience find your business easily? This is when Search Engine Optimization comes into place. Search Engine Optimization or SEO is the process of optimizing your website to appear on search engines top pages and turn visitors into customers. Major commercial search engines such as Google, Yahoo, and Bing can effectively route traffic to your site and potentially turn visitors into customers if you build your site with SEO in mind. So how do you turn SEO into your new marketing strategy? There are a few key best practices to keep in mind while creating or updating a business site.
As a business owner you want to share your health and wellness knowledge with your customers and inspire them to try new ways to stay healthy. You have found your passion and turned it into a business through self-dedication and hard work and now you have realized the importance of having a web presence and using SEO to reach your ultimate consumer. But, where to start? Well, today we will give you some tips to maximize your outreach using search engine optimization techniques on your wellness website.