El Paso Saddleblanket

Home Portfolio El Paso Saddleblanket

Client:

Date:

June 2025-Present

Social Media, Google Ads, SEO, Content Creation

11-D Marketing x El Paso Saddleblanket

Elevating an Established E-Commerce Brand Through Strategic Digital Growth.

11-D Marketing is proud to support El Paso Saddleblanket, an iconic Southwestern brand with more than 5 decades of craftsmanship, culture, and quality behind it. With a strong legacy and a massive product catalog, the brand needed a digital strategy built for modern e-commerce performance, one that could amplify visibility, boost conversions, and expand reach across new audiences.

Social Media for Brand Awareness & Community Reach

Our social media management blends storytelling, product showcases, and behind-the-scenes content to highlight the brand’s heritage while staying relevant across platforms such as Instagram, Facebook, YouTube, LinkedIn and Tiktok.

Followers: 10-55% increase in various platforms
Awareness: 5-1000%
Engagement: 5-200%
Conversions/sales: +3%-5%

High-Performing Google Ads Campaigns

We manage targeted Google Ads campaigns designed to increase product visibility, drive quality traffic, and improve return on ad spend.

Impressions: 500,000+
CTR: 2-14%
CPC: .20-$2
Sales: +10-20%

SEO for Scalable E-Commerce Growth

We implemented a comprehensive SEO strategy focused on high-value keywords, product-category optimization, and long-form content to increase organic traffic and strengthen the brand’s online authority.

Increase traffic by more than 10%

Content Creation That Converts

From product descriptions to lifestyle visuals, our content strategy focuses on showcasing craftsmanship, culture, and value, helping shoppers feel connected to the brand while improving conversion rates.