For two years, 11-D Marketing proudly supported Pioneers 21 in strengthening El Paso’s entrepreneurial ecosystem through hands-on digital marketing education and real-world implementation. Through a structured five-session training series delivered six times, we helped more than 200 entrepreneurs deepen their understanding of online marketing and build practical skills to grow their businesses.
Sessions covered a wide range of high-impact topics, including digital marketing foundations, branding, SEO, social media, email marketing, Google Ads, website structure, and content strategy—giving founders the knowledge, clarity, and confidence to market their businesses with intention and direction.
In collaboration with Pioneers 21 and BST El Paso, we also played a key role in a major initiative that funded and developed 135 professionally developed landing pages for small businesses. This project directly supported emerging founders by giving them a strong digital foundation to improve their presence, visibility, and conversion potential online.
Our work provided entrepreneurs with:
- Clear understanding of digital strategy and positioning
- Practical steps for improving search visibility
- Tools for communicating value through websites and content
- Better use of social media for connection and growth
- Stronger confidence in online advertising and analytics
The result was a measurable increase in digital readiness, marketing capability, and entrepreneurial momentum across the community—helping business owners not only learn, but apply and grow.
